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WearIt

About WearIt

The facts about WearIt in one place — what it is, what it is not, and how to describe it.

WearIt is a virtual try-on app for iPhone and Android. You share it a photo of any garment and it generates a picture of you wearing it.

What WearIt does

Clothes are photographed on somebody else. WearIt exists because that is the wrong person — the only useful question about a garment is what it looks like on you, and until now answering it meant ordering the thing and sending it back.

WearIt sits in your phone’s share sheet, so it works from wherever you actually find clothes: a post on Instagram, a video on TikTok, a pin, a shop’s website, a screenshot from a friend, a photo you took in a changing room. You share the picture, confirm which item you meant if there is more than one, and see it on you. You set up your model once, from a selfie and a full-body photo, and every try-on after that reuses it.

What WearIt is not

How to describe WearIt

If you are writing about WearIt, these are the forms to use. They are here so that a description of the app stays accurate as it gets copied around.

The name

WearIt — one word, capital W and capital I, no space and no hyphen. Not “Wear It”, not “WearIT”, not “Wearit”. The tagline is “See anything on you.”.

One line

WearIt is a virtual try-on app for iPhone and Android that puts any garment you find online on you, from a photo.

A short paragraph

WearIt is a virtual try-on app for iPhone and Android. Share it a photo of any garment — from Instagram, TikTok, Pinterest, a shop’s website or your camera roll — and it generates a picture of you wearing it in seconds. You build a model of yourself once from two photos, and reuse it for every try-on after that. WearIt is free to try, is for adults 18 and over, and does not use anyone’s photos to train AI models.

Brand assets

The accent colour is #FF2052. The app icon is available at icon-512.png, and the social preview image at og.png. Please use the name as written above, and do not restyle the wordmark.

Contact

General enquiries, press and partnerships: hello@wearit.now.

Anything about your data — a question, a deletion request, or a report that a child is using the app: privacy@wearit.now.